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Spectrum Public Relations is made up of a team of writers, editors, researchers, designers and strategists committed to one mission…telling your story.

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How to Find Paid Speaking Opportunities

Speaking engagements play a critical role in your business. These opportunities help to...

Tips for Successful Networking

Networking allows you to build long-lasting, professional relationships inside and...

Thought Leaders Should Connect on Social Media

Thought leaders flourish in their field as they predict and share innovative ideas for...

Marketing to Millennials

Once a business identifies its target audience, the next step is determining how to...

Marketing Plan: A Key to Your Success

With the end of the first quarter, you should ask yourself an important question: How...

Obtain More Customers through Social Media Marketing

A business typically has two goals in mind when it comes to social media: promote or...

Creating a Thought Leader

It is the goal of many professionals to become a thought leader, a person that...

Save Time by Repurposing Social Media Content

In today’s digital world, businesses need to create a good social media footprint, which...

Video Marketing in 2017

Video is the “new” marketing tool that businesses should incorporate into...

How to Find Free Stock Photos for Social Media

It is critical for businesses to utilize social media to connect with their targeted...